The Rise of Podcast and What Comes Next

The following video is a recreation of a presentation made at the IAB Direct Brand Summit in New York City on October 31st, 2018 by Oxford Road Founder and CEO, Dan Granger. This video will walk you through a brief history of the audio business and the rise of podcasting, followed by predictions around what is ahead in the years to come. This is a must-watch for anyone invested in the podcast industry.

 

1 thought on “The Rise of Podcast and What Comes Next

  1. Fantastic summary and analysis. I’m very fond of the days before radio got involved in podcasts, ratings were guess-work, and rates were cheap. Out of chaos and the wild wild west came great deals. We’ll have to find a new way to benefit from the new chaos before Madison Avenue dollars crowd out us brand response guys.

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